Home Business FirstBank’s 2022 Customer Service Week: Exciting and Memorable

FirstBank’s 2022 Customer Service Week: Exciting and Memorable

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By Chisaa Okoye (Business reporter)

Last week, First Bank of Nigeria Limited, Nigeria’s premier and leading financial institution, joined the rest of the world to celebrate this year’s Customer Service Week.

The customer service week is celebrated annually during the first full week in the month of October, and this year’s celebrations held from October 3- 7 2022.

During Customer Service Week, organizations celebrate individuals and teams that are doing the demanding work, and inspire others to do the same. It is the perfect time to reward frontline reps for the important work they do all year long. Also, it offers organizations the opportunity to remind customers of their commitment to customer satisfaction.

The theme for this year’s edition, “Celebrating Service” is a reflection of FirstBank’s mantra “You First” – putting its customers first as it strives to support individuals and businesses to impact the economy.

The event was marked across FirstBank’s subsidiaries in over half a dozen countries which included FBNBank UK, FBNBank Ghana, FBNBank Senegal, FBNBank Gambia, FBNBank Guinea, FBNBank DRC and FBNBank Sierra Leone.

The various activities put in place by the bank, which made the week-long celebration exciting and memorable included virtual engagement of customers on its social media handles: firstbanknigeria on Instagram; First Bank of Nigeria Limited on Facebook; First Bank of Nigeria Limited on LinkedIn and @FirstBankngr on Twitter.

The event also featured a video booth and photo frame funfair, a Virtual Party and a movie date for staff.

Commenting on the 2022 Customer Service Week, Mrs. Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications, FirstBank said the theme of this year’s celebrations embodies all that the bank represents as encompassed in its core values of passion, partnership and people, to position customers first in every respect.

“For us at FirstBank, celebrating service, the theme of the 2022 edition of the Customer Service Week, is a reflection of our brand mantra “You First”. This reiterates the essence of our existence since 1894, centred on putting You, our customers First as we continue to support individuals and businesses to impact the economy”  she said.

“With our dynamic and vibrant human-led and digital-led customer services operations, we remain committed to rendering the gold standard of services to our customers and stakeholders regardless of where they may be across the globe”, she added.

Announcing the line up of activities for this year’s event earlier, Ani-Mumuney disclosed that the event would be marked across its FBNBank subsidiaries in over half a dozen countries which include FBNBank UK, FBNBank Ghana, FBNBank Senegal, FBNBank Gambia, FBNBank Guinea, FBNBank DRC and FBNBank Sierra Leone.

According to her, the celebration of the 2022 Customer Service Week will include several activities considered integral to promoting a relaxed atmosphere whilst extending its participation to everyone, irrespective of where they are.

Through the last 128 years of its operations, FirstBank has played a leading role in utilizing its robust customer service network and digital banking architecture to support its customers – cutting across diverse cultures, tribes and races beyond the shores of Nigeria – in meeting their individual and business needs.

FirstBank achieves this through its innovative, interactive, self-service banking platforms like *894# Quick Banking mobile solution, FirstMobile banking application, Firstmonie Agents, FirstOnline internet banking, WhatsApp banking, and ATM amongst many others. The Bank’s electronic banking channels are constantly updated with new and exciting features to expose customers to exemplary services and experience to put them at an advantage in the industry.

About FirstBank

First Bank of Nigeria Limited (FirstBank) is the premier Bank in West Africa and the leading financial inclusion services provider in Nigeria for over 128 years.

With over 750 business locations and over 189,000 Banking Agents spread across 99% of the 774 Local Government Areas in Nigeria, FirstBank provides a comprehensive range of retail and corporate financial services to serve its over 30 million customers. The Bank has an international presence through its subsidiaries, FBNBank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as a Representative Office in Beijing.

The Bank has been handy at promoting digital payment in the country and has issued over 10million cards, the first bank to achieve such a milestone in the country. FirstBank’s cashless transaction drive extends to having more than 12million people on its USSD Quick Banking service through the nationally renowned *894# Banking code and over 4.5 million people on FirstMobile platform.

Since its establishment in 1894, FirstBank has consistently built relationships with customers focusing on the fundamentals of good corporate governance, strong liquidity, optimised risk management and leadership. Over the years, the Bank has led the financing of private investment in infrastructure development in the Nigerian economy by playing key roles in the Federal Government’s privatisation and commercialisation schemes. With its global reach, FirstBank provides prospective investors wishing to explore the vast business opportunities that are available in Nigeria, an internationally competitive world-class brand and a credible financial partner.

FirstBank has been named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by the globally renowned “The Banker Magazine” of the Financial Times Group; “Best Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian Banker International Excellence in Retail Financial Services Awards and “Best Bank in Nigeria” by Global Finance for 15 years. Our brand purpose is always to put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision “To be the partner of the first choice in building your future”. Our brand promise is always to deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.

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